Notes on product design, agentic experiences, and the systems thinking that holds them together — eight pieces so far, written from eighteen years of shipping this stuff for real.
A map for building AI-augmented research operations, told as the workflow changes shape — ten stages traced from crawl to walk to run, built from 562 data points and 50 ResearchOps practitioners.
A token library isn’t a design system — it’s a drawer of parts. The difference is who owns the decisions, and how fast drift gets caught.
Full-time hires aren’t always the fastest way to ship well. Notes from eighteen years of stepping in, shipping, and stepping back.
Generation is fast now. Judgment still isn’t. A workflow for prototyping faster without shipping someone else’s taste.
When a product can act on its own, the interface isn’t a screen anymore — it’s a set of guardrails. Rethinking UX deliverables for agentic systems.
Empathize, define, ideate — the double diamond still works. What changes is how fast you can test a bad idea before falling in love with it.
Most conversion gains don’t come from the hero section. A field-tested list of the small frictions that quietly cost the most.
Healthcare UX has to be simple, accurate and defensible all at once. Lessons from shipping patient-facing products under real regulatory weight.