Plug into your team to raise the bar on product and AI UX, week over week.
- AI and agent experience design
- UX audits and clarity optimization
- Design systems and component libraries
- Design direction and mentoring
I design AI products where clarity, speed, and decisions matter.
Eighteen years turning fragmented workflows into intuitive, scalable B2B B2C products across healthcare, fintech and enterprise AI.
Aiode
Dental.com
Akiba One
Dental Genie
Credello
Packt
FLdata
Teledentix
Measured impact
0%
Not prettier. Fewer bounces.
At Credello I redesigned financial decision flows to cut cognitive overload. Guided comparison patterns reduced bounce rate by 41% — research-driven design, measured in outcomes.
0+
Years designing products
0
Flagship platforms shipped
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Hours of NN/g UX training
The approach
Design starts with systems, not screens.
01
Workflows before UI. The decisions, the roles, the edge cases — mapped before a single screen exists.
02
Complexity stays where it earns its place. Friction does not. Depth without the noise.
03
From nothing to launch, or from launch to scale. Structure and clarity at every stage.
Core expertise
Systems thinking, delivered as product.
AI experience design
Agents, assistants and automation. Multimodal UX across text, voice and image, with orchestration, handoffs and guardrails.
SaaS and workflow systems
Multi-user platforms and decision flows. Information architecture that holds up in high-stakes, high-volume work.
Conversion UX
Activation, onboarding and retention. Guided patterns that reduce cognitive load and move the metrics that matter.
Design systems
Scalable component libraries and reusable patterns — consistency across product, onboarding and marketing.
Selected work
Platforms shipped at scale.
Also FLdata (enterprise data platforms, Texas), and a portfolio of launches across the US, UK and EU.
AI music platform
Aiode
IsraelLead UI/UX and graphics designer
End-to-end product design for an AI music platform acquired after a two-year growth phase — unifying composition, editing and performance into one workflow.
AI receptionist
Dental Genie
USAProduct UI/UX designer
End-to-end UX for an AI dental receptionist: six modules spanning call insights, CRM, scheduling, a communication hub, role-based dashboards and patient intake.
Healthcare
Dental.com
California, USLead product designer
Patient and provider platforms across web and mobile. Simplified high-stress appointment and consultation workflows between roles with conflicting needs.
Fintech
Akiba One
South AfricaProduct UI/UX designer
Redesigned a fintech platform — workflow automation, KYC verification and enterprise usability — on a scalable design system and component library.
Financial decisions
Credello
Jersey City, USSenior UX designer
Redesigned financial decision flows to reduce cognitive overload. Guided comparison patterns improved engagement and cut bounce rate by 41%.
Content platform
Packt
Birmingham, UKSenior UI/UX designer
Scalable interfaces and design systems for global content platforms. Streamlined navigation across complex content ecosystems, and mentored designers.
The belief
Good UX is not about aesthetics. It is about helping people make better decisions, faster.
PP
Prince Pal Singh
Senior product designer · Think 360
Ways to work together
Get started.
Fractional service
Embedded design partner
Project service
End-to-end engagement
A defined scope, from a first launch to redesigning a mature platform.
- Discovery, IA and decision flows
- End-to-end product and UI design
- Interactive Figma prototypes
- Developer-ready handoff
Common questions
Questions, answered.
It starts with systems, not screens — understanding real behaviour, mapping workflows before UI, and finding the friction in decision-making. Then design for scale, not just usability.
Either an embedded fractional partnership that raises the bar on product and AI UX over time, or a defined project — from a first launch to redesigning a mature platform with developer-ready handoff.
Eighteen years across healthcare, fintech, enterprise data and AI — from patient and provider platforms to KYC-heavy financial products and agent experiences.
Figma, Axure and Framer for design. Claude Code and Claude Design for UI-to-code workflows. RunwayML, Veo, Seedance, ChatGPT and MidJourney across AI-driven production.
Yes. Based in SAS Nagar (Mohali), India, collaborating with founders and teams across the US, UK and EU.
Certifications and continued learning
NN/g UX certified
B.Sc. IT
2023
Google Prompting Essentials
Advanced prompting, custom GPT agents, workflow automation
2025
OpenAI Academy
Multi-agent systems, AI strategy, Sora storytelling, product workflows
2025
Runway Academy
AI video creation, Gen-4 models, content for marketing and product
2024
MidJourney Guide
Advanced image generation, prompt control, creative direction